STB (Set Top Box)
STB or Set Top Box is a device that receives a digital signal, decode it and display it on a television. The signal can be Internet data or a television signal and is received via telephone connection or cable. The set-top box may also be able to perform other functions such as recording television programs and playing them back , an electronic program guide, perform interactive functions such as gaming, video-on-demand and other entertainment services.
In recent years, STBs have evolved significantly, allowing users to access not only traditional broadcasts but also a wide range of digital content. With advancements in internet connectivity, set-top boxes now provide seamless access to live streaming services, enabling viewers to watch live events, sports, news, and more in real time. These devices are equipped with powerful processors and intuitive interfaces that enhance the viewing experience, making it easy for users to switch between live streaming services and other digital media. Additionally, with live streaming services integrated into STBs, users can enjoy on-demand content from platforms and apps, expanding their entertainment options beyond standard cable television.
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Upcoming Webinar
Microdrama Decoded: Unlock the Future of Short Drama Apps and How to Launch Them
Short-form storytelling is exploding—and vertical microdrama apps like ReelShort and DramaBox are leading a content revolution. As global audiences shift toward snackable, mobile-first narratives, content creators and streaming providers are racing to launch platforms that cater to this next-gen viewing trend.
In this webinar, we’ll decode the fast-rising world of microdrama streaming apps—what’s fueling their popularity, current trends, how they’re monetized, and what technical architecture makes them scale. You’ll gain actionable insights into how to build and launch your own vertical microdrama app in minutes—without writing a single line of code—using Muvi Shorts.
From ideation to monetization, we’ll walk you through the product journey, UI/UX elements, and monetization models that drive engagement and revenue in this booming segment.
Things the Webinar Will Cover:
- Market trends & audience behaviors fueling the rise of vertical microdrama content
- Key product features that define short-form drama apps like ReelShort
- Building a fully branded vertical microdrama video app using Muvi Shorts
- Monetization models: PPV, subscriptions, ads
- Tools to launch across web, mobile & smart TVs with one-click deployment
July 31
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