AT&T’s new DIRECTV brand is going to be used for only online video content. 60% of its network traffic already comes from video – hence it is a logical step for the telecom giant to invest in a video streaming … Continue reading
6 million connected TVs were added last year. This makes more than 50% of all US homes having at the least one TV connected to the internet. According to the NPD Group, homes having connected TVs have an average of … Continue reading
Around 15 minutes a day is consumed on SVOD services by users in Netherlands, an average of 5% of their daily total video consumption. This was revealed in the Dutch Consumer Video Behavior report by Telecompaper. This is for regular … Continue reading
According to a survey by Vindicia, there is an interest to upgrade with add-ons amongst 90% Pay-TV subscribers. Discounts and offers are always a desire among users. The survey shows that more than 50% of users are ‘very interested’ to … Continue reading
A recent survey on live streaming by Brandlive shows that 44% of companies participating in the survey had rolled out at least one live streaming video in the last 12 months. Also 20 percent had planned to use live streaming … Continue reading
Reputed media brands are looking to expand into the video streaming business. Sony, HBO, AT&T, Disney are reportedly looking to enter the space. There is a sizable market that includes cord cutters and also around 10-15 million homes that have … Continue reading
Bundles are a way to market in a more effective manner. Cable TV rose in the early 90s and many unwatched channels too were subscribed because of bundles. Now video streaming services like Netflix, Amazon Prime, Hulu and others are … Continue reading
According to a recent ComScore Video Metrix numbers, Google sites (read YouTube – 174 million unique viewers) has been ranked as top video content property last month. AOL tops in the video ad property and VEVO lead as YouTube partner … Continue reading
Now live video streams will be get prioritized to come up at the top of news feeds. And this move is expected to put a load on mobile data traffic. Video traffic wise, YouTube is the leader, and Facebook is … Continue reading
Cord cutting is trouble for PayTV operators. AT&T, to counter this, has announced a new satellite video streaming service named DirecTV. This wouldn’t require an additional hardware setup, a connected device like a smartphone, computer or media streaming box is … Continue reading