Majority of English TV viewers engage with second screen 31 July 2015
More than half of English TV viewers in Canada have engaged in some form of second screen interaction, such as looking up something about a TV show while watching it, and almost one-third have engaged in “social TV” activities, … Continue reading
Time Watching Videos Online Will Rise To An Hour A Day 31 July 2015
People around the world will be spending an average of almost an hour a day watching online video by the end of next year, and more than half of that will be spent on a mobile device, according to … Continue reading
A TV Behemoth Is Born: The Extraordinary Numbers Behind The AT&T-DIRECTV Mega Deal 31 July 2015
After months of deliberation, the Federal Communications Commission last week formally approved AT&T’s purchase of DIRECTV. Not surprisingly the two companies have wasted no time since then in completing the $49bn deal – which means the US is now host … Continue reading
Comcast Wants to Expand its Content Kingdom 31 July 2015
Apparently Comcast doesn’t think its media empire is big enough. According to The Wall Street Journal, the company is in talks with Buzzfeed, Vice Media and Business Insider as it mulls investing in the media companies or making a purchase to … Continue reading
Deepening The Dynamically Ad-Served Pool 31 July 2015
TV ad delivery will become more addressable as more viewers stream video from set-top boxes and consume IP-based content. Although the addressable TV ad market is still only worth $300 million compared to linear TV’s $70 billion, cable operators … Continue reading
Subscriptions to Outpace Ad Sales for OTT Revenues in APAC 30 July 2015
Currently, advertising is the biggest component of the over-the-top (OTT) TV and video revenue pie in Asia-Pacific. According to estimates from Digital TV Research Ltd., advertisers in the region spent $1.61 billion on the channel last year, compared with … Continue reading
PGA Tour Live Is The Latest OTT Entrant, Starting Tomorrow 30 July 2015
PGA Tour Live, a brand new over the top pro golf subscription service, starts tomorrow with early opening rounds of the Quicken Loans National. That’s interesting to some golfers, because golf viewers never get to see the opening morning rounds … Continue reading
Why Live TV Will Be Completely Irrelevant In The Future 30 July 2015
With Netflix and Hulu, as well as new standalone internet streaming services from HBO, Showtime, Nickelodeon, and CBS, there are more ways than ever to watch “TV” without actually subscribing to bundle of channels from a cable, satellite, or … Continue reading
Sky Full-Year Sales Jump on Web TV, New Customers in Germany 30 July 2015
Sky Plc, Rupert Murdoch’s European pay-TV company, reported sales that topped analysts’ estimates, boosted by subscriptions to its OTT VOD platform Now TV service in the U.K. and new customers in Germany. Sales rose 4.7 percent to 11.3 billion pounds … Continue reading
Telstra Integrates Roku and Netflix For New TV Box 30 July 2015
More than 860,000 Australians who invested in Telstra’s T Box service are set to find out that their entertainment box is set to get killed off in September to be replaced by a new Roku mini streaming box. The … Continue reading
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