OTT Video Services - Latest updates on OTT Video Services

How to Acquire Subscribers for Your OTT Platform? 17 May 2021

  Customer acquisition is the process of gaining new customers for your business or converting the existing prospects into new customers. If you own an OTT (Over-the-Top) platform and want to improve your customer acquisition rate, then read on.  The … Continue reading

Verizon team up with Unreel for launching OTT app 15 November 2018

Online video and content delivery service provider, Verizon Digital Media Services has struck strategic alliance with Unreel Entertainment to help users launch branded video streaming apps. The direct-to-consumer turnkey OTT solution, Unreel Entertainment currently powers over-the-top consumer experiences for many … Continue reading

Amid satellite customers drop, DirecTV Now hits 1.5 million subscribers 30 April 2018

AT&T owned subscription streaming service, DirecTV continues to lose satellite TV subscribers to cord cutting although it managed to beef up its total subscribers count to 1.5 million during the same period. The Q4 proved to be a mixed bag … Continue reading

Virgin rolls out upgraded V6 set-top-box 29 January 2018

Virgin Media has launched a free upgrade to its high-end V6 set-top-box. The program is touted to be the largest customer upgrade program ever carried out in the UK. The V6 which is Virgin’s premium 4K-ready set-top box, allows users … Continue reading

50% of US OTT homes subscribe to multiple services 04 December 2017

Currently, more than half of American Over-the-Top (OTT) subscription households subscribe to multiple video streaming services. According to Parks Associates, this proportion was only 20% in 2014. The research claims that 81% of these multi-OTT homes use Netflix and any … Continue reading

Netflix tops the list of US SVOD services – Parks 13 November 2017

Market research firm Parks Associates published a list of the top-10 subscription OTT video services in the US market. The list is based on subscribers’ count and Netflix tops it, yet again. Netflix captures this year’s top spot, followed by … Continue reading

Number of OTT video services in the US cross the 200 mark 30 October 2017

According to Parks Associates, the number of OTT video services in the U.S. has reached over 200 The firm found that 53% of internet-connected households subscribe to pay-TV and at least to one OTT service. It’s interesting to note that … Continue reading

Internet transforming traditional TV viewing habits in MENA 08 May 2017

The increased usage of smartphone and internet has transformed TV viewing patterns in the Middle East and North Africa (MENA), according to Frost & Sullivan. According to research conducted by the business consulting firm, the large, young population present in … Continue reading

Global OTT Video Services Market to Surpass 620BN EUR 06 February 2017

According to a recent Research and Markets’s addition of “State of World OTT Markets – Data & Forecasts up to 2020,” the global OTT Services Market is expected to Surpass 620 Billion EUR by 2020. The report covers Internet access and usage, search, … Continue reading

Live liner OTT video services to hit $7bn by 2021 25 January 2017

According to a recent ABI Research forecast, revenues from live linear OTT video services is expected to grow at some $7 billion dollars of the worldwide revenue by 2021, from just a little more than $1 billion in 2016. With OTT competition … Continue reading