VPAID (Video Player-Ad Interface Definition)

Wiki

Explanation of terms and acronyms related to the media and broadcasting world. Updated every week!

VPAID (Video Player-Ad Interface Definition)

VPAID or Video Player-Ad Interface Definition is a common specification developed by the IAB (Interactive Advertising Bureau) for interaction between video players and ad units, focused on enabling a rich interactive in-stream ad experience. It is basically a script that instructs a video player on where to place the actions: play, pause, what ad to play, when to surface the ad and the length of the ad.

Related Terms :

VAST (Video Ad Serving Template)

Try Muvi One free for 14 days

No Credit Card Required

.muvi.com

Your website will be at https://yourname.muvi.com, you can change this later.

I agree to Muvi's Terms & Privacy Policy.

Latest Case Studies

View all

Case Study: Fort Smith International Film Festival uses Muvi Playout for a successful exhibition!

21 December 2022

How Out of Africa International Film Festival (OOAIFF) Gone Virtual Offering Front Row Experience for All.

04 June 2021

Netgigs + Muvi – A Match Made in Cloud: How The OZ Live Streaming Platform is Transforming Live Event Economy.

20 April 2021

View all

Upcoming Webinar

Importance of User Types in a Streaming Platform’s Success

In this webinar, you will learn :

Different types of users in the streaming platform and their behaviors
Way to set up the best monetization strategy for different type of users by meeting their needs
Possible marketing options to cover these users and increase revenue

Upcoming Webinar