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German VOD Revenues to Rise 18% in 2017

According to a new forecasts by German ICT federation Bitkom, revenues generated from VOD services in Germany are expected to hit EUR 945 million in 2017. The VOD industry had a turnover of EUR 800 million in 2016 and the figure is expected to increase by 18% year on year. Overall in 2016, Ad-supported services generated some EUR …

By: roshan | Leave a comment | 18 January,2017

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AR to be the ‘primary driver’ of VR/AR market by 2021

According to a new research, mobile augmented reality (AR) could be the primary driver of the virtual reality (VR) and AR market by 2021, which is going to be worth US$108 billion (€101 billion). According to Digi-Capital’s new Augmented/Virtual Reality Report – 2017, AR will account for some US$83 billion of the combined AR/VR market, VR …

By: roshan | Leave a comment | 18 January,2017

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Apple might get into creating Original Content – Report

According to a recent US media report, Apple might finally enter the original content market by the end of this year, providing a competition to OTT services such Netflix and Amazon. “Apple is looking to find a way to recoup some of the money it has lost due to declining hardware sales, and its Music platform could …

By: roshan | Leave a comment | 17 January,2017

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Indian digital industry to be worth INR 20k Cr by 2020

According to a recent EY report, the Indian digital sector is expected to cross Rs. 20,000 crore by 2020, which includes OTT services and digital advertising. The industry currently holds the net value worth Rs. 8, 490 crore. The digital industry currently holds four key sources of revenues – OTT & digital advertising, video OTT subscription, …

By: roshan | Leave a comment | 17 January,2017

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Global VOD Market to Grow at CAGR 23.16% in 2017

According to a recent report covering the present scenarios and the growth prospects of Global Video on Demand market for the period of 2015-2019, the VOD market is expected to grow at a CAGR of 23.16%. The report considered revenues from two segments of the VOD market – distribution platforms: OTT/Video Streaming Services and TV Subscription Services. The report …

By: roshan | Leave a comment | 12 January,2017

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Streaming music users top 100 million mark in 2016

According to a report from Midia Research founder and music industry expert Mark Mulligan, the streaming music subscriptions have reached the 100 million mark in December 2016, as compared to that of 66 million at the end of 2015 and 41 million at the end of 2014. According to the report, North American subscribers have grown from some 8 …

By: roshan | Leave a comment | 12 January,2017

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Immersive Video Technologies driving Enhanced Ad Engagement

According to a new research, Virtual reality (VR) and other immersive technologies are driving much better user engagement for video advertising. The study was conducted for immersive technologies including mobile virtual reality (VR), augmented reality (AR) and 360° video and found out that individuals engage more and pay greater attention on immersive advertising. The data of …

By: roshan | Leave a comment | 11 January,2017

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6% Urban Indians access OTT Video Content every day – Survey

According to a recent survey conducted in India, some 6% of the Indian urban population accesses content from OTT services on a daily basis and some 24% on weekly basis. Rising number of smartphones is playing a vital role in driving OTT penetration in the country, said the survey report. Smartphones currently hold only 29 % penetration in India. The report …

By: roshan | Leave a comment | 10 January,2017

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Global IPTV Market to reach USD 93.59 billion in 2021

According to a recent report, global IPTV market was valued at some USD 34.67 billion in 2015 and is expected to grow at USD 93.59 billion by 2021, at a CAGR of around 18.01% amid 2016 and 2021. The report states that the IPTV market is mainly driven by the increasing demand of high-definition (HD) channels and video …

By: roshan | Leave a comment | 10 January,2017

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Digital Video Services made more revenues than DVD and Blu-rays in 2016

According to a new research by Entertainment Retailers Association, investments by digital services such as Amazon, Sky, Apple Music, Spotify, and Google has resulted in sales of music, video and games, keeping £1 billion ahead of where they were four years ago. The research stated that the booming digital services has helped music, video and games markets achieve new …

By: roshan | Leave a comment | 09 January,2017

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