How To Stop A Binge: Study Shows Viewing Pitfalls 08 July 2015
Binge viewing, it would seem, is a precarious pleasure – with 42% of viewers ready to abandon a series after just one negative experience, and more than half of this number neutral-to-unlikely to return. The figures come courtesy of a … Continue reading
UK television advertising booms despite digital rise 08 July 2015
If television is dying, British advertisers have yet to hear the message. Spending on TV advertising in the UK will surge 9 per cent this year to £4.2bn, according to forecasts by GroupM, WPP’s media investment division. The figures … Continue reading
Internet Users in Middle East and Africa Choose Mobile for Access 08 July 2015
There’s no doubt that the internet population in the Middle East and North Africa is a mobile-first one. According to 2015 data from Northwestern University in Qatar, Harris Interactive and the Pan Arab Research Center (PARC), 93% of internet … Continue reading
Popcorn Time: ‘We’re being made an easy scapegoat for explosion in movie streaming piracy’ 08 July 2015
Popcorn Time, a service commonly known as the “Netflix for Pirates” that allows users to stream pirated content without physically downloading the video file, is now being blamed for the sharp increase in movie piracy by many countries. According … Continue reading
Australians flock to on-demand streaming 08 July 2015
Around 2 million Australians were using paid movie and TV streaming services like Netflix and Stan at the end of June, according to research. This is up from 315,000 subscriptions at the end of December 2014, with new services, free … Continue reading
The New World of Broadcasting 07 July 2015
What is “broadcasting”? There was a time, decades ago, when broadcasting was simple: You got a license from the government, built a transmission facility and flung as much power into the ether as you were allowed. Then came cable TV … Continue reading
SVOD subs churn at faster rate than pay-TV customers 07 July 2015
While SVOD platforms like Netflix, Hulu and Amazon Prime Instant Video have been lauded for easy, immediate customer sign-up processes, the fact that exiting these services is just as convenient results in churn that is significantly higher than what … Continue reading
That’s Heavy, Man … 4K Over OTT 07 July 2015
BY NOW, TWO TRENDS are clear when it comes to the momentum around 4K/Ultra HD video. One is that Ultra HD is far more of an Internet-protocol (IP) thing than traditional broadcast video methods. Samsung and Comcast, for instance, … Continue reading
‘TV Everywhere’ Builds Up Box Office Watcher Rentrak 07 July 2015
A less-known fact is that the total hours of primetime viewing across live TV, digital video recorders and VOD services are on the rise, according to Rentrak, a TV and movie measurement firm out of Portland, Ore. Rentrak is … Continue reading
Hulu’s Living Room Viewing On The Rise As PC Viewing Declines 07 July 2015
While the rise of standalone streaming services has been fueled, in part, by increased connection speeds combined with the ubiquity of smart mobile devices, video consumption is still often taking place in the living room. And in the case … Continue reading
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