Zenith Sees TV Ad Spending Growing after Flat 2015 22 June 2015
Media agency ZenithOptimedia forecasts that advertising spending on TV will be basically flat over the next three years. Meanwhile spending on digital media, particularly video, is expected to climb. In its second quarter forecast, ZenithOptimedia forecasts that TV spending … Continue reading
Free-to-air television needs reform 22 June 2015
Free-to-Air (FTA) television is in trouble. But the reasons are not as simple as you might think. The trouble is clear. Ten Network Holdings share price has tanked from around $1.50 in late 2010 to about 22 cents today. … Continue reading
BBC unveils prototype for ‘mind controlled’ iPlayer 20 June 2015
The BBC’s Digital division has created a ‘Mind Control TV’ prototype for the VoD service iPlayer. The prototype, made in collaboration with UK-based user experience studio This Place, allows users to open an experimental version of BBC iPlayer and … Continue reading
Arab World holds much IPTV potential 20 June 2015
GCC countries had the largest number of IPTV providers in the region. IPTV is in its initial stage of penetration in the Arab World, and is still developing, according to a new report from Arab Advisors Group overviews the … Continue reading
A start-up that’s Wal-Mart’s secret weapon in streaming war 20 June 2015
Imagine partnering with one of the biggest movie studios in Los Angeles and the world’s largest retailer for your first deal ever. Sounds like a Hollywood story come to life, right? Adam Johnson, founder and CEO of Los Angeles-based start-up … Continue reading
Irish households paying twice as much for broadband 20 June 2015
Irish households are paying close to double the EU average for broadband access, according to a new report that shows Ireland is lagging behind its European counterparts when it comes to digital skills. Ireland ranks 8th out of 28 Member … Continue reading
A Third of Pay-TV Subscribers May Cut the Cord 20 June 2015
It is no surprise that most Americans do not like their pay-TV service, whether it is delivered by cable or satellite. According to the latest report from the American Customer Satisfaction Index (ASCI), subscription-TV companies are tied with Internet … Continue reading
Technology is creating many ways to binge on TV’s current golden age 20 June 2015
“Scandal.” “Orange Is The New Black.” “The Amy Schumer Show.” There’s so much great television, that it’s difficult to carve out enough hours in the week to watch it all. After spending 11 hours in a VoD service Netflix-induced coma binging … Continue reading
What VoD Service Subscribers Think Of Third-Party Ads 19 June 2015
Netflix, Inc. subscribers are ready to watch ads during video streams–if the online streaming company beefs up its content library by adding more TV shows and movies, according to a recent survey. The views of 100 Netflix users were considered in … Continue reading
Pay VOD Up Slightly For Traditional TV Providers 19 June 2015
Almost 70% of TV consumers do not make pay video on demand purchases (PVOD) on a monthly basis, movies and other content — though there has been some improvement in this area in recent years. TV search company Digitalsmiths, … Continue reading
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