New VR format revealed by YouTube 26 June 2017
After it first decided to enter into the realm of immersive 360° and virtual reality (VR) viewing, YouTube plans to launch a brand new video format, VR180. The new format is the result of its parent Google’s Daydream team. VR180 … Continue reading
Consumer behavior being affected by VOD 26 June 2017
Senior Account Manager, Luca Dignam gives insights on how the increase in consumers opting for video-on-demand (VOD) is changing the viewing habits in South Africa hence making it challenging for marketers to reach their audiences. Some stats from the latest … Continue reading
Fox TV to replicate YouTube’s 6 second ad model 23 June 2017
Unskippable 6 second ads like the format adopted by YouTube are to be followed by the Fox Networks Group.The ads will first be seen on Fox’s video streaming apps and gradually on linear TV, according to Variety. For the first time, … Continue reading
Smart TVs the top way to stream Netflix: Futuresource 22 June 2017
Smart TVs are the preferred way for customers to access content provided by a video streaming service as revealed by FutureSource Consulting.According to a Futuresource senior market analyst, Jack Wetherill, smart TV was the leader in six markets that it … Continue reading
Viewer loyalty impacted by video streaming quality 22 June 2017
The quality of video resolution and playback affects viewer’s involvement with and loyalty to OTT video streaming services according to a new research from Akamai Technologies. These findings emphasize how important it is to offer consistent, high-quality video for any … Continue reading
QUBIT launches in Latin America 21 June 2017
Qubit TV plans to expand its OTT service platform in Peru at the end of the month as announced by Facundo de la Iglesia at the NexTV Series South America event. With this introduction of Qubit in Peru, the total … Continue reading
Big expansion plans – FuboTV 21 June 2017
FuboTV is all set to expand its channel lineup and grow its customer base. It has raised $55 million in Series C funding spearheaded by Northzone along with 21st Century Fox, Sky and Scripps Networks Interactive. Total funding is about … Continue reading
Megacable launches Xview in Mexico 20 June 2017
Megacable has announced extension of its TV everywhere streaming service: Xview. A video-on-demand (VOD) service will be included in the platform with around 100 live linear TV feeds. Xview will only be available for Megacable subscribers as an add-on to … Continue reading
Live news, live events fueling the growth of live streaming on top of live sports 20 June 2017
According to a survey on online video service providers (OVSPs), live delivery is moving in new areas on the digital front. According to research from Akamai about 56% of OVSPs stated that their services were focused around live events like … Continue reading
Sony to launch SVOD service, Crackle in Uruguay 19 June 2017
Sony Pictures Television Networks is partnering with TCC to introduce subscription video-on-demand (SVOD) service Crackle in Uruguay. Another territory has been added for Sony for its launch of Crackle, with this move, in addition to it’s recent launches in Argentina … Continue reading
