How 5G will Affect the Video Streaming Industry 02 March 2022
As demands for buffer-free video streaming and high-quality content rise, the newly emerging 5G technology is set to drive the OTT viewer experience to a whole new level. As video is accountable for a majority of mobile internet bandwidth … Continue reading
Top 10 Live Streaming Use Cases in 2022 02 March 2022
The global live streaming market is expected to reach US $534.37 billion by 2030 while growing at over 29% CAGR. Not only the viewers’ inclination towards watching live streams is rising at a rapid rate, but it is getting … Continue reading
OTT Marketing Essentials: Content, Strategies, and More 02 March 2022
OTT marketing makes for the backbone of any OTT business, something that keeps your market position strong no matter how tough the competition is. Owing to its growing demand and unlimited growth scope, the global OTT sector has become … Continue reading
Music Monetization – All You Need to Know 02 March 2022
Global streaming platforms like Spotify, Amazon Music, SoundCloud, Apple Music have captivated listeners around the world by providing extensive libraries of songs, podcasts, albums, playlists, shows, charts, concerts, soundtracks and unlimited offline downloads. The abundance of music choices and … Continue reading
Personalized Recommendations – A Necessity for Streaming Industry 28 February 2022
Digital age consumers expect businesses to know their choices, likes and dislikes and tailor services or products according to their preferences. Most global brands nowadays are focusing on personalizing customer experience to gain maximum user engagement on their platforms. … Continue reading
Recommendations to Improve Your OTT Platform’s ROI 25 February 2022
The ultimate goal for any business is to increase the ROI (Return on Investment) and OTT businesses are no different. The investment in several areas such as building/upgrading your OTT platform, customer acquisition, marketing, and others is quite unavoidable. … Continue reading
Changing Face of eCommerce Industry with Recurring Billing 24 February 2022
Subscription-based businesses have taken the world by storm. Whether it’s a streaming service, SaaS product, or DTC retail brand, subscriptions have ventured some way or the other into all forms of industries. But have you ever wondered, why are … Continue reading
How to Improve Live Streaming Quality? 24 February 2022
Let’s face it – nobody likes watching live videos that keep either buffering, lagging, or is low in resolution. These quality issues can be extremely frustrating and can leave viewers with a poor view about the brand. For taking … Continue reading
Top Strategies to Increase Video Views for Live Broadcasts 23 February 2022
Starting your first live stream and instantly getting thousands of viewers is like a dream that always does not come true. Increasing the number of live viewers on your stream requires a bit of strategy and action. In … Continue reading
How to Improve Live Streaming Latency? 21 February 2022
The term “digital” applies to all aspects of our day-to-day life. Starting from our morning news paper, to ordering milk, to getting virtual access to places of worship to handling our corporate activities, we are heavily dependent on technology. … Continue reading
