Two-Thirds Of UK’s Netflix And Amazon Users Don’t Watch Their Original Shows 07 August 2015
Two-thirds of online TV subscribers in the UK say they don’t watch original shows such as House of Cards or Transparent that have cost their providers millions to commission. The two biggest online video on demand streaming services in the … Continue reading
The Next Cord-Cutters? The Networks 07 August 2015
The networks and studios are all on-board with this digital thing, and brushing off the old scenarios, repainted for a different age. The other day, David Zaslav, CEO of Discovery Communications, noted Discovery could put all of its content on … Continue reading
Content Personalization: A Secret Driver of the Over-The-Top Revolution 06 August 2015
It’s no secret that over-the-top content (OTT) services, the delivery of audio, video and other media over the Internet are on the rise. Netflix’s stock price has more than doubled since January of this year, CBS All Access has … Continue reading
95% of OTT Subs Unwilling To Let Advertisers Near Their Data 06 August 2015
95% of consumers using catch up OTT video services are unwilling to allow media companies to share their personal data with a third party, according to the findings of the KPMG Media Tracker. The survey of 1,500 households revealed … Continue reading
Here’s How Streaming Service Crackle Will Start Acting Like a Linear TV Network 06 August 2015
Two weeks after becoming the first VOD network to start sharing ratings information, Crackle is taking another page out of the linear playbook: It will begin programming television, just like a network. In the latest addition of its “Always On” service, … Continue reading
‘Scandal’ & ‘Grey’s Anatomy’ Among Those ABC Shows Fueled By VOD Viewing 06 August 2015
Tablet and VOD viewing continues to beef up ratings for TV series, particularly when folded into live+same day viewing and four-week old DVR ratings. That was one of the takeaways from ABC’s luncheon panel “Videobiquity” on multiplatform viewing, and … Continue reading
USA Creates Special VOD Ads Starring Characters From the Show You’re Watching 06 August 2015
All summer long, networks have been devising unique methods of presenting their series to help audiences more easily consume content while helping advertisers reach viewers. Tonight, USA rolls out one of the season’s most ambitious moves yet. As the comedy … Continue reading
BBC Worldwide In VoD Pact With India’s Tata Sky 06 August 2015
BBC Worldwide, the commercial arm of the British Broadcasting Corporation, is to launch its first VoD service in India following a deal with DTH provider Tata Sky. The company will offer subscription (SVoD) and transactional (TVoD) services in eight Indian metropolises. BBC … Continue reading
Disney Sees OTT Five Years Out As A Viable Competitor 05 August 2015
The rumors that ESPN’s days as heavyweight champion are over are vastly overstated. Or so says Robert A. Iger, chairman and CEO of The Walt Disney Company. During the company’s Q3 2015 earnings call. Before diving into specific financial … Continue reading
5 Reasons Broadcasters Need an OTT Strategy 05 August 2015
Will 2015 be the tipping point for over-the-top video (OTT)? Around the industry, the answer is a resounding yes. Erik Huggers, president and CEO of VEVO, recently predicted 2015 would be a “break-out year” for the technology, and Park … Continue reading
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