Killer web serials: Why the future of television is on the internet 25 May 2015
The future of television is on the web, for an increasing number of viewers and content producers, alike. From side-splitting comedies to boundary-pushing dramas, web series of all kinds are bypassing TV as a means of distribution and going exclusively to the internet. The art of the independently produced … Continue reading
TV Benefits From Online Video Ads 25 May 2015
Traditional TV programmers and distributors continue to gain share and business from online video advertising. A new report from Comcast’s video ad management company, FreeWheel, says “authenticated” viewing from MultiVideo Program Distributors (MVPDs) now accounts for 57% of all long-form … Continue reading
Mobile Vs TV: Media & ad honchos battle it out at MELT 2015 25 May 2015
The mobile trend was very much prominent on day one of MELT 2015, being held in Mumbai. The festival was abuzz with the IAA Debate, where Arnab Goswami, Editor-in-Chief, Times Now, and Rajiv Lochan, CEO, Kasturi & Sons, against The … Continue reading
TV Ad Spending Drops 6% in April 25 May 2015
As the networks begin to negotiate upfront advertising buys for the 2015-16 season, the latest figures show that spending for the current season so far is down 5% year-over-year. Broadcast and cable were down, according to Standard Media Index, … Continue reading
Over 50% of Canadian broadband households have a connected CE device to watch online video via a television 25 May 2015
New Parks Associates research reveals 58% of Canadian broadband households have at least one connected CE device that allows online content to be accessed through a TV set, up from 48% in 2012. Nearly 40% have a gaming console connected … Continue reading
Pay TV Providers Embrace Over-the-Top Video and ‘Skinny’ Bundles to Stave Off Cord-Cutting: IHS Infonetics Report 22 May 2015
The global pay TV services market, including cable TV, satellite TV, telco TV and over-the-top (OTT) video, totaled $237 billion in 2014, up 7 percent from the previous year, according to the 2015 IHS Infonetics Pay TV Services and … Continue reading
Four Charts Explain Cable’s Merger Mania 22 May 2015
With federal regulators having made clear that the No. 1 cable company (Comcast) wasn’t going to be allowed to buy the No. 2 (Time Warner Cable), things are getting really interesting for everybody but No. 1. “This is a very attractive market … Continue reading
Inside the labs where Netflix is trying to make televisions suck less 22 May 2015
In a nondescript room in the center of Netflix’s headquarters, you can walk into a small, paper white chamber called the Shu. It’s an homage to the solitary confinement cell in Orange Is The New Black, one of Netflix’s most … Continue reading
Only Spotify for Movies Can Stop Popcorn-Like Piracy 22 May 2015
The movie piracy whack-a-mole popped up again this week in the form of “Popcorn In Your Browser,” a Web app that mashes up torrent and Video streaming sites to make it easy to watch pirated movies. It will probably get … Continue reading
Television is changing, and viewer metrics need to change with it 22 May 2015
The opening months of this year saw the first rumblings of a seismic shift in the Australian television market, with the introduction of three online video on demand (VOD) subscription services: Stan; Presto; and Netflix. This is set to make … Continue reading
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