Are you searching for the best OTT platform provider to launch your on-demand video streaming service?
You are on the right blog. Here, we will provide you with comprehensive information on the Top 10 OTT platforms in 2025 to trust upon, their benefits, pros, cons, pricing, and more.
We understand how daunting it is to start a streaming service from scratch, especially when you are not a technical person, hence we intend to help you choose the right OTT platform provider for your streaming business.
Current OTT Video Market Insights Worldwide
With the penetration of high-speed internet facilities and smart devices like Mobiles and Smart TVs, the demand for streaming services is increasing exponentially.
The OTT market is experiencing significant growth and potential, driven by consumer demand for flexible and on-demand media services. Statistical insights indicate that the market’s projected expansion includes substantial revenue projections, with the global Video Streaming market revenue expected to reach $429.40 billion by 2029. The growing adoption of OTT platforms across global regions underscores its importance in the modern media landscape.
Moreover, factors like lower subscription costs, flexibility in packages, on-the-go viewing experience, availability of content on a wide range of devices, and a variety of genres to explore, are the main reasons OTT streaming services are rising year by year.
Suppose you are a filmmaker/movie producer/content distributor, looking forward to building a secure video streaming business. In that case, you can start with on-demand video streaming services for a fixed price.
You can also use the OTT technology to deliver video content as a monthly subscription if you’re into teaching or the fitness industry.
The market opportunity to earn money using OTT streaming services is plenty. Dive in and explore the OTT world, but with a trustworthy and reliable streaming platform provider.
So, What are OTT Platforms?
OTT or ‘over the top’ is a form of media distribution that uses the internet to stream audio/video content bypassing traditional methods like cable or satellite television to an audience.
An OTT streaming platform or service is a website or app that offers streaming content to viewers who can access their favorite programs and movies by paying a fee. These services are accessible on all sorts of internet-enabled devices, including smart TVs, gaming consoles, laptops, desktops, smartphones, and tablets.
Video-on-Demand and live video streaming are part of the OTT delivery model because to watch such content, one just has to have access to the internet instead of relying on traditional services like cable TV or satellite. So, while OTT refers to the content distribution model, VoD stands for the content consumption model.
How OTT Platforms Work
OTT platforms work by using the internet to deliver video content to users. Here’s a step-by-step explanation of the process:
Content Creation: Content creators produce and upload their video content to the OTT platform.
Content Management: The OTT platform manages and organizes the content, making it easily searchable and accessible to users.
User Subscription: Users subscribe to the OTT platform, either through a monthly or annual fee, or through a one-time payment.
Content Delivery: The OTT platform delivers the content to the user’s device, using the internet as the medium.
Playback: The user can then play back the content on their device, using the OTT platform’s app or website.
This seamless process ensures that users can enjoy their favorite video content anytime, anywhere, while content creators can reach a wider audience without the limitations of traditional broadcasting methods.
Benefits of Using an OTT Platform
Using an OTT platform offers several benefits to content creators and users alike. Some of the key benefits include:
Increased Reach: OTT platforms allow content creators to reach a global audience, without the need for traditional broadcasting infrastructure.
Personalization: OTT platforms provide users with a personalized viewing experience, allowing them to watch content on-demand and at their own pace.
Cost-Effectiveness: OTT platforms are often more cost-effective than traditional broadcasting methods, as they eliminate the need for expensive infrastructure and equipment.
Flexibility: OTT platforms allow content creators to experiment with different formats and genres, without the constraints of traditional broadcasting schedules.
Data Analysis: OTT platforms provide content creators with valuable data and insights on user behavior and viewing habits, allowing them to refine their content and marketing strategies.
These benefits make OTT platforms an attractive option for both content creators looking to expand their reach and users seeking a more flexible and personalized viewing experience.
Things to Consider While Choosing the Best OTT Platform Provider for Videos
Choosing a reliable OTT platform provider for videos hosting and streaming is an extensively researched decision incorporating all the factors involved such as setup costs, content type, maintenance, multi-app support, and much more.
OTT services offer flexibility and diversity in content delivery, with benefits such as ad-supported content and subscription models, making them an attractive option for businesses aiming to reach a broader audience.
To ease up the process here are factors that must be considered while choosing an OTT streaming platform.
Development & Architecture Cost
The development and architecture cost is one of the most significant factors that must align with your business and budget goals. We recommend that before making a purchase, you must carefully evaluate the pricing structure of the OTT services.
Scalability & Multi-Ecosystem Support
As your audience develops and your content library grows, scalability becomes increasingly important. Make sure the OTT streaming platform can handle more users and content without sacrificing performance.
Design Flexibility
UI/UX is the most important factor determining the success of any online video streaming business. Users today want a seamless streaming experience and all successful platforms are extremely tailored to meet these requirements.
Hence, while selecting the OTT platform provider for your videos, always make sure that it offers multiple customizable templates, themes, and branding options.
Data Security
The Internet today has become a hub of piracy with content being stolen every day. This results in copyright violations and not to mention, losses to everyone involved in the industry.
Evaluate the OTT platform’s security features, including secure video hosting, content encryption, access control, and digital rights management (DRM) capabilities. Robust security measures not only protect your content but also build trust with your audience.
Reliable Customer Support Infrastructure
Running an OTT video service is a dynamic process where everything happens in real-time. Just like every software, glitches and bugs sometimes creep in. It is therefore extremely important to have a robust customer support infrastructure that can minimize downtime and the scope of streaming errors.
OTT App Development and Deployment
Developing and deploying an OTT app requires a comprehensive approach that takes into account the technical, creative, and business aspects of the platform. Here are some key considerations:
Platform Selection: Choose a suitable OTT platform that meets your content and business needs.
App Development: Develop a user-friendly and feature-rich app that provides a seamless viewing experience.
Content Integration: Integrate your content into the app, ensuring that it is easily searchable and accessible to users.
Testing and Quality Assurance: Test the app thoroughly to ensure that it is stable, secure, and free of bugs.
Deployment: Deploy the app on various platforms, including Apple TV, Android TV, and mobile devices.
By following these steps, you can create a robust OTT app that delivers high-quality streaming services to your audience, enhancing their viewing experience and driving engagement.
Creating a Custom OTT App for Apple TV and Other Devices
Creating a custom OTT app for Apple TV and other devices requires a deep understanding of the technical and design requirements of each platform. Here are some key considerations:
Apple TV: Develop an app that is optimized for Apple TV’s unique features, such as Siri remote and tvOS.
Android TV: Develop an app that is optimized for Android TV’s unique features, such as voice search and Google Assistant.
Mobile Devices: Develop an app that is optimized for mobile devices, taking into account factors such as screen size, resolution, and touch controls.
Cross-Platform Development: Use cross-platform development tools and frameworks to develop an app that can run on multiple platforms, including Apple TV, Android TV, and mobile devices.
Design and User Experience: Design an app that provides a seamless and intuitive user experience, regardless of the device or platform.
By focusing on these considerations, you can create a custom OTT app that delivers a consistent and high-quality viewing experience across multiple platforms, ensuring that your content reaches a wider audience.
TOP OTT Streaming Stats:
- OTT market share is expected to top $1 trillion dollars by the end of the decade.
- In a global context, the majority of revenue will be generated the United States, amounting to US$146.25bn in 2025.
- Within the OTT Video market, the number of users is anticipated to reach 4.9bn users by 2029.
- User penetration in this market is expected to be 52.8% in 2025, increasing to 61.0% by 2029.
- The average revenue per user (ARPU) in the OTT Video market is projected to be US$83.28 in 2025.
For more information on OTT streaming statistics, read our blog here.
Top 10 OTT Platform Providers In 2025
Here’s a curated list of the best OTT platforms, using which you can build your own video streaming service in 2025.
The list is rated by industry experts and involves a detailed comparison of key OTT parameters like the platform’s built-in features, performance, reliability, and pricing.
1. Muvi One

Muvi One is a leading, end-to-end cloud OTT platform provider, allowing you to launch video/audio streaming services instantly.
Major Benefits Offered by Muvi One –
Pros:
Muvi One Pricing
Muvi has multiple pricing tiers for organizations with different sizes and budgets:
- Standard: $399 per month (includes 100 GB of bandwidth & 100 GB of video storage, 2000 concurrent viewers)
- Professional: $1,499 per month (includes 500 GB of bandwidth & 500 GB of video storage, 10000 concurrent viewers, AI-based recommendation engine, SLA-based support)
- Enterprise: $3,900 per month (includes 1TB of bandwidth and 1TB of video storage, 50,000 concurrent viewers, a dedicated server with auto-scaling, and premium customer support with a dedicated account manager)
Not sure about the pricing plans? Take a 14-day free trial. No Credit Card required.

2. Wowza

Wowza is a video streaming service designed to build powerful and responsive video streaming services. Comes with a suite of features, video-on-demand, live video streaming, etc. It offers easy-to-use developer tools for hassle-free channel building including cloud video streaming APIs, SDKs, etc.
Benefits of using Wowza
- Embeddable video platform for seamless video streaming
- Fully integrated live recording and OTT streaming setup
- Supports virtual reality and 4k streaming
- Highly scalable with extensible elemental design
Pros:
Cons:
- Monetizing content is not feasible – Limited monetization tools
- Not at all suitable for eLearning
- No scope for white-label websites and mobile apps
Wowza Pricing
- Pay-As-You-Go with $2.50 per streaming hour, $0.10 per viewer hour
- $149 per month for 500 viewing hours – Storage cost is extra
3. Vimeo OTT

Vimeo is one of the best OTT platforms for content creators with an easy-to-use interface and advanced video editing tools. Vimeo is a good fit for small to large organizations and also offers access to mobile SDKs and Vimeo’s API.
Key Highlights of Vimeo OTT Platform
- Reliable content distribution networks around the globe
- Delivers the best streaming experience to viewers
- Monetizing videos is easier with multiple monetization tools
- Zero coding setup – No IT team required
- Compatible with live streaming and cloud video hosting
Pros:
- A gallery full of video website templates
- Feature-rich built-in video editor
- Multiple Monetization options including AVOD, SVOD, and TVOD
- Live streaming with world-class CDN and auto archive support
Cons:
- Vimeo doesn’t support audio streaming
- No control on content storage – Contents with fewer views get auto-deleted
- Hefty commissions on monthly earning
- Difficult to customize the website’s look and functionalities
Vimeo OTT Pricing:
- $20 per month – 100 GB video storage
- $33 per month – 1TB storage
- $108 per month – 5TB content storage with Vimeo AI
4. Kaltura

Kaltura is an open-source OTT platform provider that allows developers to build flexible streaming services through on-demand videos and live streaming. Highly recommended for creating eLearning services as the platform supports live webcasting and real-time conferencing.
Some Noteworthy Benefits Offered by Kaltura:
- Wide range of video communication tools such as live webinars, interactive town halls, virtual meetings, and motivational podcasts
- Fully customizable platform – you can embed multiple third-party integrations and add-ons
- In-depth video metrics and analytics for deep engagements
Pros:
- Best transcoding feature ensuring the finest OTT streaming
- High reliability and scalability during live-streaming
- 99% Up-Time
- Allows repeated streaming of pre-recorded content
Cons:
- Hard to customize – the visual designer is not available
- Very high pricing – Not recommended for small organizations
- Kaltura only allows monetization with external integrations
- Kaltura does not support an SSL built-in paywall
Kaltura OTT Pricing:
- Various pricing plans available for businesses and corporates – Quotes can be requested on their website.
- Pay-as-you-go plan for creators
Want to compare Kaltura vs MuviOne? Check here
5. Brightcove

Brightcove is one of the top OTT platforms offering a well-equipped video hosting suite including video-on-demand technology, cloud encoding & transcoding, and live streaming solutions.
Key Features of Brightcove OTT platform
- Easy to use and has a lot of pre-built OTT streaming features
- 16 global data centers delivering superior video streaming quality
- Supports all kinds of revenue generation models for online video content
- Enterprise-grade content storage and video security
- Auto-integration with Google Analytics for detailed user reporting
Pros:
- Top-tier CDN for effective lag-free video delivery across devices
- Multiple monetization modes – Ads, subscriptions, Paywalls, and coupons
- Custom video player for all device playback
- Live recording and streaming compatible OTT platform
Cons:
- High-pricing plans are only suited for large enterprises
- In China, video delivery is not supported
- Additional purchase is required for customer support
Brightcove OTT Pricing
No direct pricing plans. Request for a customized quote to Brightcove’s Sales team.
6. Uscreen

Uscreen is one of the best OTT platforms for video distribution and monetization online. Using Uscreen, creators can build a world-class video streaming platform and stream videos for a profitable subscription business.
Major Benefits of Uscreen:
- Extensive video monetization options – bundles, subscriptions, one-off sales, tier pricing, etc.
- Video streaming in Full HD quality
- White-Label website & mobile apps with visual designer and a wide range of templates
- offers native integration capability with third-party applications such as Mailchimp, Google Analytics, and many more.
Pros:
- Application development support for 6+ streaming ecosystems
- Single CMS to manage and stream videos
- Customizable VoD templates and HTML5 Online Video player with branding options
- In-depth video analytics on viewership
Cons:
- Revenue sharing – $2 per subscriber
- Limited options for ad-based video monetization
- Mobile Apps deployment takes a lot of time – 30 to 45 days
Uscreen pricing:
- Growth package – $149 per month – 100 hours of video storage
- Pro Package – $499 per month – 150 hours of storage with a dedicated success manager
7. VPlayed

Another leading OTT platform provider, Vplayed’s 100 percent customizable solution comes with 500+ powerful streaming features that ensure a fully functional and responsive OTT platform creation. Catering to all types of audiences such as entertainment, broadcast, education, and much more, VPlayed boasts a long list of satisfied customers who are running their business on the platform.
Major Benefits Offered by VPlayed
Pros:
- Cloud Transcoding technology for lag-free playback on the user’s end
- 6+ Multiple monetization modes for creators
- Access all apps and websites from a single CMS
Cons:
VPlayed OTT Pricing:
VPlayed offers quote-based pricing plans. Please request a quote by filling out the inquiry form on their website.
8. IBM Watson Media

IBM Watson Media is a worthy competitor in the list of best OTT platforms. Streaming over 2 million live events, Watson Media is one of the leaders in the industry offering enterprise video streaming, content delivery network, and OTT video management.
Key Benefits Offered by IBM Watson Media
- Collection of cloud-based IBM Software solutions – 100% Trustworthy
- Robust built-in advanced OTT streaming features ensure professional online video distribution
- Detailed user-data analytics for understanding the behavior of target audiences
Pros:
- Cross-device compatibility – Seamless video playback on mobile devices, Laptops, Tablets, and Smart TVs
- Round-the-clock customer support by dedicated account managers
- Flexible video monetization options – ads and subscriptions
- Content security protocols with Multi DRM integrations
- 30-day Free trial available with all-features access
Cons:
- White-label features are not available with all plans
- Built for businesses and lacks features required for video streaming
Watson Media OTT Pricing
- Silver – $137/month (100 viewer hours + 1TB Video storage)
- Gold – $688/month (2000 viewer hours + 2TB Video storage)
- Platinum – $1380/month (5000 viewer hours + 5TB Video storage)
9. Dacast

Dacast is among the TOP 10 OTT platform providers that offer a professional video streaming service inclusive of everything OTT – video hosting, distribution, monetization, broadcasting end-to-end live streaming, and Analytics.
Prominent Benefits Offered by Dacast
- Dacast offers both live streaming as well as video streaming and is ideal for live streamers/content creators who are stepping into OTT streaming services.
- Powerful and secured global content delivery networks for seamless video streaming
- 24/7 Tech assistance via voice call or live chat
- Instantly scalable for live-streaming events
Pros:
- End-to-end encryption, Tokenized access, Password Restrictions for platform security
- Mobile & Smart TV applications support – Apple TV, Roku etc
- Real-time user analytics and engagement features
Cons:
- Dacast doesn’t support multiple monetization options, which affects the earning flow
- Charges commission per viewer despite taking a subscription fee for the platform
Dacast OTT Pricing
- Starter – $39/month (2.4 TB Bandwidth – 500GB storage)
- Event – $63/month ( 6TB upfront Bandwidth – 250GB storage)
- Scale – $165/month (24 TB Bandwidth – 2000 GB storage)
10. JW Player

JW Player is also featured in the list of TOP 10 OTT platform providers. JW Player allows video-driven companies/individuals to maximize their revenue flow by offering an end-to-end robust video streaming solution with flexible monetization features.
Some Highlighted Features of JW Player
- Delivers dedicated OTT apps for Mobile & TV across multiple ecosystems
- Multiple monetization modes – AVoD, SVoD, TVoD
- Built-in studio-approved DRM for video content security
- Easy-to-use CMS for streamlining video workflows
Cons:
- Live streaming using camera/mobile devices is not possible
- Lacks in terms of multiple payment gateways and multi-currencies
- No analytical reports on user engagement and revenue
JW Player OTT Pricing
No direct pricing plans are available. Contact the sales team for quote-based pricing.
Why Muvi One Tops The List Of Best OTT Platforms?
Muvi One ranks #1 among the Top 10 OTT platform providers worldwide. Trusted by brands like Sony, Philips, and Intel, Muvi One has emerged as a leading player in the video streaming niche.
Have a Look at the Stand-Out Features of Muvi One –
- Both video-on-demand and live video streaming functionalities
- Video encoding and transcoding at multiple bitrates
- Advanced HTML5 video player supported adaptive bitrate video playback
- Multi CDN option for a fast, latency-free video delivery
- Adaptive online video player
- High-end video security features like multi-DRM, watermarking, screen record protection, and IP restrictions among others
- Cross-browser and cross-device video playback capability
- Fully customizable website with ready-to-plug/use templates
- An advanced CMS with an array of content management features
- Multiple social media channel integration
- Video streaming API
- Zoom live streaming integration
- Multiple monetization models that include subscriptions, ad-based, and TVoD
- Integration with reliable payment gateways like Paypal, Stripe, PayU, Authorize.net, etc
- Full video API integration
- SDKs for iOS and Android developers
Get Started with Muvi One Now
If you are a content creator and want to build your white-label video streaming platform like Netflix or Disney+, we would recommend you take advantage of Muvi One’s 14-day Free Trial and test out all the features of our enterprise-grade OTT platform. Sign up now!!!!!!

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