Why is Live Streaming a Must-have for Marketing? 18 January 2022

  Over the years businesses have adopted, re-assessed and changed their marketing strategies in order to come up with the most effective and competitive ones. It is needless to say that live streaming has made its place as one of … Continue reading →

Linear TV v/s On-Demand TV – What The Audience Wants? 17 January 2022

What’s the future of Linear TV? Is OTT TV captivating the legacy? If you haven’t realized the evolution of the video streaming industry, it’s a good chance to read out the blog and get a clear understanding of how the … Continue reading →

The Best Video Hosting Solutions for E-commerce Industry in 2022 14 January 2022

One of the most impactful results of digitization is the revolution in marketing in diverse industries and the e-commerce sector is no exception. The e-commerce sector is increasingly adopting videos as a means of marketing their products, reaching out to … Continue reading →

Building a Reliable Notification System for 10x Business Growth 14 January 2022

How to Build a Live Streaming Website? 13 January 2022

  Live streamers and broadcasters have started to realize that launching  their own live streaming website is the only way to secure the long-term future of their business. It sure is  possible to use YouTube, Twitch, Facebook, and other free … Continue reading →

Top 6 Reasons to Start Your Business Podcast Today 13 January 2022

  There are over 2 million podcasts and more than 48 million podcast episodes on the internet where branded or business podcasts hold a majority. Research says that consumers garner more engagement during the branded parts of a podcast than … Continue reading →

WebRTC Explained: How it Works and the Advantages of Using It for OTT Platforms 13 January 2022

A Marketer’s Guide to Third Party Data in digital ads 13 January 2022

  Third party data is one of the most heard terms in today’s digital Ads market place. But, before diving deep into the exact definition and uses of the third-party data, let’s first discuss what is first party and second … Continue reading →

What is a Churn Rate Formula? 13 January 2022

  Churn or attrition has been a constant roadblock for any service company. Companies witnessing higher churn rates diminishes their ability to grow and curbs their profits, while adding to their overhead costs. Organizations need to keep a keen eye … Continue reading →

Guide to Market Your Live Videos in 2022 12 January 2022

  Live streaming is quite the popular way to invite high engagement, promotions and more. From SaaS to entertainment, the mode of streaming is now a very important part of any and all go-to-market plans and strategies. A survey revealed … Continue reading →