Roku Introduces a Powerful Analytics Tool for OTT Advertisers 24 May 2019
In an effort to target audiences who have shifted to its OTT platform, Roku announces a powerful analytics and planning tool – Activation Insights. As per reports, the new tool will help advertisers and brands in understanding their linear TV … Continue reading
Hulu Live TV leads Live Streaming Services in terms of Subscription Revenue 24 May 2019
According to a recent survey report, Hulu Live TV, which has 2 million active subscribers, is generating a subscription revenue of nearly $1.1 billion and becomes the first-ever live streaming service to cross the one-billion revenue mark. Following that, DirectTV … Continue reading
Video Streaming Services Rise to First Place in Customer Satisfaction Survey 22 May 2019
In a recent consumer satisfaction survey, video streaming services overtake the PayTV subscriptions, with Netflix leading the top position with highest engagements. As per the reports, video streaming scored 76 out of 100 while PayTV averaged a 62. Among the … Continue reading
ByteDance to Launch Music Streaming Platform like Spotify in India 21 May 2019
ByteDance, the Chinese internet company behind TikTok, is now in talks to launch Spotify-like music streaming app for the Indian audience. According to reports, the company has already secured deals with two leading music labels in India – T-Series & … Continue reading
OTT Monitoring and Compliance (M&C) Market is on the Verge to Explode 21 May 2019
With the growth in global streaming services, the OTT Monitoring & Compliance (M&C) market is all set to explode over the next five years. According to the new revenue projections, the technology market is predicted to grow at a CAGR … Continue reading
Video Streaming Services Threaten the Existence of Cable TV in India 20 May 2019
As per the recent survey reports, the popularity of video streaming services in India vanquishes the usage of traditional TV, especially the satellite & cable TV connections. With this, India becomes the third country with 52% of customers preferring streaming … Continue reading
Rakuten Launches Live Video Streaming Service – Rakuten Live 20 May 2019
Rakuten, the Japanese internet operator, launches a new live streaming service named – Rakuten Live for celebrities and artists to live stream videos and communicate with fans or subscribers in real-time. On Rakuten Live, viewers can interact with the streamers … Continue reading
Cloudflare makes live video streaming a bit more live 18 May 2019
Cloudflare, the world’s largest cloud network platforms, introduces concurrent streaming acceleration for faster live video streaming. This new technique mainly reduces the latency period of live streaming and delivers videos faster without any real-time lags. Actually, the update was in … Continue reading
TataSky Partners with Amazon to offer OTT Bundle on Television 17 May 2019
In an effort to attract more users, Tata Sky – the leading broadcast satellite television service provider, announces a deal with Amazon for offering an exclusive OTT bundle under TataSky Binge. With this, TataSky subscribers can access digital content from … Continue reading
Sony to use Microsoft’s Azure for PlayStation Now 17 May 2019
Despite being fierce competitors, Sony and Microsoft are teaming up for a game-streaming deal. As per the reports, Sony is expected to use Microsoft’s Azure to host its upcoming game streaming service – PlayStation Now. Kenichio Yoshida, CEO – Sony, … Continue reading
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