Turkish Telecoms Face Increasing Triple-play Competition 26 August 2015
Fitch Ratings expects that increased focus on bundled services like online video on demand, within the Turkish telecoms market could lead to an increase in content costs, especially for live football broadcast rights. Expanding pay-TV services can help telecoms … Continue reading
Yahoo’s Most Vocal Investor Wants To Turn It In To A Video Streamer 26 August 2015
Hedge fund manager and influential shareholder Eric Jackson has a long and complicated history with Yahoo and its CEO, Marissa Mayer. Jackson has been an on-and-off shareholder in Yahoo since 2006, and during that time he has never shied … Continue reading
Cablevision First Pay TV Provider To Distribute CBS And Showtime Over-The-Top To Broadband Customers 26 August 2015
Following a similar move which saw it becoming the first internet service provider to distribute HBO NOW to its broadband customers, New York-area cable TV company Cablevision announced this morning that it will offer its internet customers the ability to subscribe to … Continue reading
Hulu Teams Up with Facebook’s LiveRail to Sell Ads Based on User Data 26 August 2015
Hulu’s ads are going “programmatic”: The Internet TV site is launching an invitation-only ad-buying marketplace powered by Facebook’s LiveRail, to let marketers target ads using data about who’s watching the video. According to Hulu, the new programmatic system will result … Continue reading
Children’s Programming Is The Next Front Line In The Streaming Battle 26 August 2015
Children’s programming might have just become the new front line in the subscription battle between Netflix, Amazon.com and other major video on demand streaming services to boost subscriber numbers. The services have gotten the most publicity from critically acclaimed … Continue reading
OTT & Smartphone Account For 40% Of Q2 Video Ad Views 26 August 2015
The new Video Monetization Report from FreeWheel, released today, says that smartphones now account for one in five video ad views, a stunning triple-digit increase. Likewise, in the stunning department, nearly 40% of ad views in Q2 happened someplace other … Continue reading
Going OTT: Playing Cool With Rookies As A Service Provider 25 August 2015
Over-the-top (OTT) content providers and OTT video services that monetise traditional service providers’ infrastructure — fixed and mobile infrastructure in which these operators have invested heavily — are shaking things up in an already competitive market. OTTs are using … Continue reading
For OTT Going Live Scaling Up Is a Must, says Akamai Exec 25 August 2015
Live TV streaming over broadband is a small-but-growing phenomenon, and the Internet is ill-prepared for the giant wave of data about to sweep over it in the years ahead. At least that’s the view of Akamai, a top content … Continue reading
Harvard Business School Adopts Live Streaming For Lessons 25 August 2015
When Harvard Business School launched the online education program HBX last year, the idea was to reach undergraduates who might want a basic grounding in business principles by learning fundamentals like financial accounting, business analytics, and economics. But there … Continue reading
Is It Worth Following Netflix And Running Your Entire Business On The Public Cloud? 25 August 2015
Online video on demand streaming service Netflix will complete its long journey to the public cloud this summer when it shuts down its final in-house datacenter. When the datacenter closes, the hugely popular video on demand portal will rely … Continue reading