Arris Report Says U.S. OTT Users Declined 2% Over The Last Year 22 July 2015
Despite a flurry of new streaming video choices, the number of U.S. and Canadian consumers who identify themselves as regular users of over-the-top content actually declined 2 percent over the last year, according to Arris’ latest Consumer Entertainment Index … Continue reading
Global Internet Adspend To Overtake TV 22 July 2015
Total internet adspend is predicted to overtake television by as early as 2017 on a global level according to a report from FIPP, the Worldwide Magazine Media Association. However, IPTV platform and video advertising revenues will reach multi-billion dollar levels … Continue reading
China’s Love Affair With Irresistible Korean TV 22 July 2015
China’s obsession with a South Korean television show about a 400-year-old Harvard-educated alien who falls in love with an arrogant actress reached such a frenzy last year that online video on demand streaming companies here began racing to snap up … Continue reading
Netflix And Spotify’s Digital Deluge Is Eroding Content’s Value 21 July 2015
One of the most significant changes happening today, something that affects every industry, not just television, is the shifting value of ownership. The idea of ownership is based on the concept of scarcity: if a certain good or service … Continue reading
Google’s YouTube Signs Up Everyone But TV for New Paid Service 21 July 2015
Google Inc.’s YouTube, which has signed up partners for a new paid video on demand service, may find out by early next year whether its own Internet stars really are as valuable as those in Hollywood. Partners accounting for … Continue reading
Sling TV’s New Ads Are Brutally Ironic Takedowns Of Pay TV 21 July 2015
Dish’s Sling TV just launched its first slate of TV ads, and the spots make it all too clear what millennials think of the old model for pay TV. TV providers these days are like schoolyard bullies, forcing their … Continue reading
Online TV Threatens VPN Useful Technology Down Under 21 July 2015
VPNs or Virtual Private Networks primarily in the areas of business and secure transactions. However, in Australia and the rest of the world for that matter, VPNs have found a new use — to watch Game of Thrones, Breaking … Continue reading
AIDCF Asks Broadcasters To Create Level Playing Field For OTT & Cable TV 21 July 2015
The All India Digital Cable Federation (AIDCF) is on a roll. The multi system operator (MSO) association, which first submitted its recommendations to the Information & Broadcasting (I&B) Ministry and then to the GST Committee, has now written to … Continue reading
Over The Top Services Outpace Pay TV 21 July 2015
According to a recent Parks Associates survey, reported by Joseph Palenchar, a total of 57% of U.S. broadband households subscribe to an (over-the-top) OTT video service (streaming of video content over the Internet without the involvement of a multiple-system operator.) … Continue reading
Dynamic ad insertion into cable VOD spikes another 8% in Q2 20 July 2015
Driven by increasing participation from programmers, Canoe reported an 8 percent quarter-to-quarter uptick in dynamic ad insertion (DAI) impressions into cable VOD service for the second quarter. Canoe, a joint venture launched by Comcast, Time Warner Cable, Cox Communications … Continue reading
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