North American SVoD subs exceed TV homes 25 November 2016
According to the North America SVOD Forecasts report from Digital TV Research, North America SVoD subscribers will be 112 million for movie and TV services only, excluding sports by the end of 2016, up by 19 million in 2015. The total SVOD … Continue reading
US ad spending on broadcast TV increases 24 November 2016
According to a recent Nielsen report, ad spending on broadcast TVs with predominantly black audiences has increased by 255% between 2011 and 2015. African-American–themed shows dominate the small screen in recent broadcast season. Nielsen characterizes having more than 50% of black viewers. In the … Continue reading
India’s TV Set Market is on Boom 24 November 2016
According to a new report by Research & Markets, Indian consumers are buying smart TVs more than ever before. The television sales market is expected to be worth $9 billion by the end of 2021. The report states that the country’s … Continue reading
Global OTT Content Revenues to Reach $53.2 Billion by the end of 2016 23 November 2016
According to a new market research report by Future Market Insights, the Global OTT content revenues are expected to reach $53.2 billion by year-end 2016, up from $47.7 billion in 2015. Increasing broadband penetration, mobile device adoption, introduction of new smartphones and features, … Continue reading
IPTV Market to cross $80 Billion by 2023 – Credence Research 23 November 2016
According to a new market research published by Credence Research, the Global Internet Protocol Television (IPTV) Market (commercial and residential) was valued at US$ 30.64 Billion in 2015 and is expected to expand at a CAGR of 13.0% from 2016 to 2023. … Continue reading
Connected TV Usage Grows by 50% in the Past Year, Smartphone Usage Decreases 23 November 2016
While streaming OTT content, consumers prefer bigger screen around, especially for binge-watching. The connected TV adoption is smaller but is growing quickly. According to a recent study, the average number of connected TV in homes has increased by 50% from Q1 … Continue reading
Pay-TV, SVOD on Rise in Spain 22 November 2016
According to a Connected Life report by Kantar TNS, over 15% of Spaniards subscribe to a VOD platform, as compared to those of just 8% an year back. While there is still a room for growth, penetration of pay streaming services has … Continue reading
Half of the kids use a second screen while watching TV 22 November 2016
According to a recent study by FutureSource Consulting, the appetite for smaller screen has a larger impact on what device kids use to access entertainment content. Kids aged 3 to 16 spend 49% to 40% of their time respectively using smartphone or … Continue reading
Kids spend more time online than on TV 21 November 2016
According to a recent Ofcom research, kids aged 5 to 15 years old spend more time online than in front of the TV sets. A report by UK broadcast regulator claims that in the past year, the time kids spent online … Continue reading
Mobile video to grow 50% year-on-year 16 November 2016
According to a latest forecast by the Ericsson Mobility Report, there will be 550 million 5G subscriptions in 2022. North America will lead the uptake in 5G subscriptions with about a quarter of all mobile subscriptions are expected to be for 5G … Continue reading
