Cord Cutting In US Is Accelerating, Says eMarketer Survey 15 December 2015
Cable and satellite providers will steadily lose customers through 2019. The number of US households subscribing to cable TV will drop 0.4% this year, while the number of US households subscribing to satellite TV will drop 1.5%. Continue reading
BBC Three’s Only Only Avatar Signals A Monumental Shift 15 December 2015
BBC Three is primarily aimed at the younger generation, featuring shows such as Family Guy, Russell Howard’s Good News and Bad Education. But, according to research undertaken by the BBC, the move will suit the demands of young viewers. Continue reading
Growth Hack : Working Out Content Rights & Release Windows 14 December 2015
Distributors have to now take cue from the success of VOD services who have helped brought premium content in short windows to the audiences and have clarity of thought on shortening all release windows. The lesser time they take, the more interested the audience is. Continue reading
For Some Reasons, TV Industry In Ireland Is Dodging The Truth 14 December 2015
TAM’s explanation is an undefined reference to “fragmentation”. But it insists – and this is the key part for advertisers – that there has been absolutely no fall-off in live TV consumption. Continue reading
Netflix Accounts For Nearly 20% UK Broadband Households 14 December 2015
Overall 58% of U.K. broadband households used a video streaming service or player within the past 30 days. Continue reading
EU Suggests ‘Cross-Border Portability’ For Online VOD Services 11 December 2015
Under the proposal, consumers with subscriptions to online services such as HBO in the Nordics, ProSiebenSat.1MaxDome TV in Germany or Netflix in France, would be able to view content they have paid for when they “temporarily” travel abroad. Continue reading
Netflix Causes Disarray In TV Advertising 11 December 2015
The figures, contained in recent Television Audience Measurement (TAM) ratings from Nielsen, show sharpest viewership falls in the key advertising demographics. Continue reading
The Golden Globe Nominations Prove One Thing : Network TV Is SO Lost 11 December 2015
Given the lackluster content we’ve seen from them recently, it’s hard to imagine them staying relevant once cord cutting becomes the norm. Continue reading
Surprise : 20% of Consumers Likely To Ditch Pay TV in 2016 10 December 2015
About 20% of pay TV customers could sever the pay TV cord in the coming year as frustration with the lack of choice and control over their entertainment packages could reach a head. Continue reading
37% Of North American Web Traffic is Netflix 10 December 2015
Netflix accounted for 37.1% of peak-time downstream traffic in the region, with YouTube accounting for 17.9%, and Amazon Video 3.1%, according to the research. Continue reading
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