Industry Updates

VR Hardware Revenues to touch $50 Bn by 2021 06 October 2016

According to a Juniper Research study, Virtual Reality may be making small steps but it is expected to take a hike in the coming five years. The research states that given the recent launches by many giants in the internet space, … Continue reading

Mobile video consumption has doubled since 2014 05 October 2016

Mobile video plays are on the rise, with 51% of videos being played on mobile devices. The mobile play has seen a rise of 15% from an year ago and has doubled in numbers of plays recorded since 2014. In the past … Continue reading

73% of US broadband homes connect their TVs: Study 03 October 2016

A new Parks Associates study states that 73% of US broadband users connect one or more of their TV entertainment devices to the internet. The research stated that there is an increase of 11% in the usage of smart TVs, gaming consoles, … Continue reading

SVOD-only Homes on the Rise 03 October 2016

According to a recent Ampere Analysis report, the overall number of video on demand households continue to rise globally and among these, SVOD-only homes are on the highest rise. The research states that the proportion of households ditching traditional TV and … Continue reading

Mobile Ads spending outlays TV in Australia 30 September 2016

According to eMarketer’s worldwide ad spending forecast, mobile ads spending will equals to 25.3% of the total media ad spending in Australia, amounting to $2.71 billion in 2016, whereas TV ads spending contributes to 24.2%, amounting $2.58 billion. Australia accounts for the highest smartphone … Continue reading

Linear TV Drops to 38% of Daily Online Video Viewing 30 September 2016

According to a recent ‘Dutch Consumer Video Behavior’ report from Telecompaper, Dutch people still spend 38% of their daily viewing time to linear TV. The rest of their viewing is spent on recorded content, online and on-demand video content. According to the … Continue reading

Digital Video Content to generate $121 Billion by 2020 Globally 28 September 2016

According to a recent research, the global digital video content market is expected to grow at the CAGR of close to 26% during the 2016-2020 period. In 2015, the video traffic was accounted for 50% of the total mobile traffic and … Continue reading

IPTV adds $25 billion to Global Video Industry 28 September 2016

The massive shift that IPTV and video streaming services have created in the world of technology and entertainment is now showing its effects on the business of content creation other than audience disruption. According to a new Boston Consulting Group, IPTV … Continue reading

Live Video Ads draw more Engagement than TV or VOD: A Yahoo Study 28 September 2016

With almost every business making a switch to the digital world, the demand for live videos has gone up very high. According to a Yahoo study, Live video advertising is increasing at the rate of 113% year on year. The study states … Continue reading

US will have 15 million IPTV homes by 2020: Study 22 September 2016

According to a new study by UBS, Internet based TV services will reach 15 million US homes by 2020. The prediction is based on the growing popularity of the IPTV services such as Sling TV and soon to be launched … Continue reading