Shoppable Video: The New Way of Driving Revenue in eCommerce 06 April 2021

Nothing creates a more enhancing in-shopping experience for online shoppers than shoppable videos! This is the reason why video ecommerce is trending at a raging speed. Findings of a recent survey has shown that online retailers featuring video on their … Continue reading

Samsung joins ‘OTT’ with Samsung TV Plus 05 April 2021

  Samsung launched Samsung TV Plus as a streaming service that is now available to video on-demand viewers. The OTT Platform comes with 27 channels out of which 22 are global channels and the remaining 5 are domestic.  The Samsung … Continue reading

How to Sign & Deploy Your Flutter App? 01 April 2021

Flutter is Google’s UI toolkit for building beautiful, natively compiled applications for mobile, web, and desktop from a single codebase. Generate your Keystore Every app needs to be digitally signed by its own keystore (a .jks file) before being uploaded … Continue reading

Nickelodeon hosts an interactive virtual streaming event to pioneer preschoolers engagements 01 April 2021

  The aim of the virtual streaming event is focused on growing the brand better, helping families and children to connect better, helping the audience’s imagination and senses to be developed well, and above all educating the importance of teamwork. … Continue reading

Amidst second COVID-19 Wave, online streaming continues to soar 01 April 2021

  The arrival of the first COVID wave and lockdown contributed to an increase in the demand for OTT platforms. Bringing convenience, easy accessibility, and affordability, OTT players were able to switch the demand from traditional pay TV to online … Continue reading

Everything you Need to Know about Live Streaming Latency 31 March 2021

Vloggers face this problem all the time- you are looking at the camera and talking about anything, but while watching the computer screen you are startled to discover yourself from about 10-15 seconds ago! Well, this is called latency. In … Continue reading

35% increase in online paid users & up to 42% growth in subscriber revenue, OTT platforms are inflating 31 March 2021

  The lockdown period barred everyone from stepping out but the OTT platform made room for online users to experience complete entertainment during those periods. Online users found solace with the entertainment list hence shooting a 35% increase in OTT … Continue reading

17% rise in the creation of original content for OTT platforms in 2021 31 March 2021

  2019 spent Rs 1400 crore to create original content for India’s online streaming users but in 2021, this expenditure has jumped to a 17% growth, Rs 1900 crore. The reason for this sudden spike is due to the long … Continue reading

SVOD content streaming on social video platforms witnessed a 116% acceleration 31 March 2021

  As per a research, there was a 116% increase in the social viewing of SVOD platforms. In January there was a hike of 932 million minutes when compared to February 2020, 432 million minutes.  The rise in SVOD content … Continue reading

SVOD subscribers to increase up to 1.25 billion by 2024 end 31 March 2021

  What Netflix started during the lockdown is now being followed by multiple OTT players such as Disney+, Hulu and the number is keen on increasing. Due to this sudden surge, SVOD subscriber count has grown simultaneously beating linear channel … Continue reading