OTT growth leads to growth in the telecom sector 15 March 2016
In Mexico, OTT platforms are helping the telecom sector. Demand for better broadband network because of increase in demand for video streaming, is creating a bigger market for data. OTT services have grown by 60% in 2015 and have raked … Continue reading
Comic-Con to launch its video-on-demand service 15 March 2016
Comic-Con has announced that it will launch a video-on-demand service around the time of the popular expo. The beta is expected to come up on May 7th. It will be ad-free and free of cost till July end. It will … Continue reading
Music streaming trumps video streaming 15 March 2016
As smartphones increase in popularity, personal computers are being less used. Music streaming on mobiles is on the rise and is becoming the trend, replacing mp3 players. According to a recent report, around 68% of people access some form of … Continue reading
Trends in the African video streaming market 14 March 2016
Africa is a unique region for video streaming services. The interior areas of the continent lack cable TV access, while regions are getting increasingly covered by telecom internet services and this acts as a catalyst for video on demand services. … Continue reading
Viacom is gearing up to face cord cutting with ‘Viacom Play Plex’ 14 March 2016
Cord cutting is real. Viacom is gearing up to fight against it by investing in ‘TV everywhere’. Viacom Play Plex having MTV, Nickelodeon, Comedy Central and other popular channels is the answer of the network for the competition. Pay TV … Continue reading
Video ads monetization up by 76% on OTT 14 March 2016
Video ad views is growing at more than 30% this year. Monetization techniques have worked the best for OTT set top boxes, dynamic ad insertion and multiscreen. Video ads dominated on OTT devices and smartphones, and ad revenues grew by … Continue reading
Young adults prefer online videos, though TV is still dominant 14 March 2016
According to Thinkbox, there has been a drop of 7% among young adults’ (16-24) TV viewership times in 2015. It was found out that still TV is the most popular form of video. The average viewing times for this age … Continue reading
Binge watching on bed increases 11 March 2016
TV viewing is shifting to internet TV platforms. There is a rise in demand for streaming services like Netflix, Hulu and Amazon Prime. Binge watching is the trend. TV is still the dominant viewing platform, but things are changing in this … Continue reading
Will Cable adopt DOCSIS 3.1 and grow? 11 March 2016
Cable can take on Telecom companies in the advent of broadband and OTT platform popularity by adopting DOCSIS 3.1 technology. This will allow download speeds of 10 Gbit/s and 2 Gbit/s for uploads. Considering the fact that the smaller cable … Continue reading
Chromecast leads OTT video streaming with 35%, Apple at 20% 11 March 2016
Sales of Google’s Chromecast dongles have crossed Apple’s. The market share of the Google product is 35% while Apple’s share has fallen from 28% in 2014 to 20% in 2015. Roku and Amazon, the other popular streaming devices are at … Continue reading