Whitepaper : Exploring OTT – Making The Best Of Your OTT Content 10 November 2015
OTT services are growing fast. About times, content owners, broadcasters, telcos and networks get their OTT strategy right. Continue reading
Are SVOD Services Killing Ad Revenues? 10 November 2015
With the growth of subscription driven streaming services like Netflix and Hulu, it has become a popular trend to come up with your own subscription service. It’s become almost the prime resort for broadcasters, content owners and telcos looking to … Continue reading
Chinese Online Video Market Is Heating Up With Strong Domestic Competition 10 November 2015
Chinese internet consultants iResearch earlier reported that the Chinese online video market would reach a whopping RMB 36.8 billion (US$5.8 billion) in 2015 marking a 50 percent jump from 2014. About RMB 15.2 billion off that total value is … Continue reading
NPD Predicts 82% Growth In Connected Devices Installations By 2018 10 November 2015
Global information and research agency NPD has come up with its quarterly Connected Home Forecast report which predicts that by the end of 2018, an approximate 231 million internet-ready devices will be connected to the Internet. This growth rate is pegged … Continue reading
Disney Realizes Apps Are Cool, Finally 09 November 2015
We are on the brink of an online TV revolution. From opinions on OTT video services to apps, the talks have always been around TV content being pushed online for bigger audience reach. The latest major production label to … Continue reading
Only 6% Users Consume TV Content On The Second Screen 09 November 2015
Entertainment and device major TiVo has published a new study about OTT TV platforms that claims almost 99% TV viewers multitask occasionally while consuming TV content on the big screen. A major 53% do it almost every time they watch TV. … Continue reading
For Cord Cutters, The ‘Winter Is Coming’ 09 November 2015
Cord Cutting is a rage today. Not only because of the ‘cost cutting’ involved but also the unbundling it brings with it, allowing viewers to pay only for what they watch. But it appears the rosy days are over. … Continue reading
As TV Approaches Golden Age, TV Ratings Also Need To Evolve 06 November 2015
Nielsen’s TV ratings have been consistently generating mixed reviews from the TV industry due to its measurement criteria. In fact, many have gone on to label it incorrect and sometimes biased. FOX Exec Chairman Lachlan Murdoch has voiced his … Continue reading
AMC Backs Its Choking Strategy For Video Streamers 06 November 2015
AMC network top brass has reaffirmed its stand on the company policy of making original programming available to OTT VOD services only a year after the linear broadcast. This announcement comes at a time when SVOD services like Netflix … Continue reading
Spanish Telcos Are Blocking Out OTT Video Services 06 November 2015
No, the OTT video platforms are not at all doing badly in Spain as you would be led to believe. Recent development are suggesting that telecom operators have been intentionally blocking the services that compete with their core offerings. … Continue reading