8% of Dutch Likely To Cancel TV Subs In 2 Years 23 September 2015
Eight percent of Dutch consumers expect to cancel their TV subscription in the next two years as more programming becomes available online on VOD services. The share of consumers who want to keep their TV subscription in order to … Continue reading
VAB Report Establishes Connection Between TV Ads & Website Traffic 23 September 2015
The Video Advertising Bureau (VAB) has published a new report showing a direct link between a brand’s website traffic and TV advertising. The VAB is an advocacy group devoted to providing advertisers and their agencies with the “most current, complete and actionable media … Continue reading
Media Companies Have To Say ‘NO’ To Netflix For Content 23 September 2015
While the rise of digital video platforms has resulted in lower advertising revenues for media networks, popular shows have found their way to streaming services, thereby boosting content licensing revenues. However, the media companies are now giving a second … Continue reading
Thanks to HBO , Mobile Streaming Revenues Have Tripled in The United States 23 September 2015
It’s hard to believe how quickly things can change. A few years ago the prospect of watching a movie or a show on a computer was not a pleasant one. Quality wasn’t great, and there weren’t very many options … Continue reading
57% Of Cable Subs Use SVOD As Per Digitalsmiths Survey 23 September 2015
Video metadata specialist Digitalsmiths published its Q2 2015 Video Trends Report, and found that 57.7 percent of consumers in the U.S. and Canada subscribe to a subscription based video on demand service such as Netflix, Hulu, or Sling TV. This … Continue reading
Second Screens Are Becoming ‘First Screens’ Across The Globe: Irdeto 22 September 2015
A new global research from Irdeto finds that second screens are now becoming ‘first screens’ in living rooms across the globe as laptops and smartphones are outpacing set-top boxes (STBs) and smart TVs in the connected living rooms. With … Continue reading
Cord-Cutting Trend A Boon For The Likes Of Apple & Akamai 22 September 2015
The percentage of U.S. online households that don’t pay for cable or satellite TV service rose to 18.3% in the third quarter from 14.1% a year ago and 10.9% two years ago, according to the latest survey by Robert … Continue reading
Netflix Now Accounts For 4.8% Of European Web Traffic 22 September 2015
OTT VOD Platform Netflix now accounts for 4.82% of peak downstream traffic on European fixed-line networks, up from 3.44% in autumn last year, according to Sandvine. The broadband network solutions firm’s latest ‘Global Internet Phenomena’ report for Europe and Asia-Pacific … Continue reading
When Travelers Go Abroad, Online Video Services Don’t Follow 22 September 2015
Imagine paying for a service that promises you can access it anywhere, at anytime, only to be told that you can’t access it at all. That’s the scenario that faces Americans abroad when it comes to watching content on … Continue reading
What Is The Best Streaming Service Today? Netflix? Or Hulu? Or Amazon? 22 September 2015
Video on Demand Streaming services started as an add-on to DVD and digital download offerings with a trickle of second-run movies and TV shows. But speedier Internet connections and an explosion of mobile video has allowed services like Netflix and … Continue reading
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