Surprise : 20% of Consumers Likely To Ditch Pay TV in 2016 10 December 2015
About 20% of pay TV customers could sever the pay TV cord in the coming year as frustration with the lack of choice and control over their entertainment packages could reach a head. Continue reading
37% Of North American Web Traffic is Netflix 10 December 2015
Netflix accounted for 37.1% of peak-time downstream traffic in the region, with YouTube accounting for 17.9%, and Amazon Video 3.1%, according to the research. Continue reading
Romanians Love Surfing The Web While Watching TV 10 December 2015
The recent MEC Multiscreen Study conducted by MEC on 5,000 internet users in Poland, the Czech Republic, Hungary, Romania, and Russia shows that Internet users who are not using the web while watching TV are already a minority. Continue reading
Why All Video Streaming Services Need A Roku App 09 December 2015
ISKCON recently launched its video streaming services and within a month of launching the platform, the launch of its Roku App was announced. For a platform targeting mostly the family audience, an app on a Roku device was a no-brainer. Continue reading
After China, Its Russia Who Wants To Regulate OTT Video Services 09 December 2015
According to RNS and AKTR, the ministry has been consulting with ISPs and TV channels on the matter. OTT services can currently distribute must-carry TV channels, but only if they are licensed pay-TV operators. Continue reading
Ovum Believes SVOD Will Not Be The End Of Pay-TV 09 December 2015
Australian subscriptions to SVOD (streaming video on demand) services like Netflix, Presto and Stan – are set for strong growth over the next five years, according to analyst firm Ovum. Continue reading
Most OTT Video Services Will Lose Christmas Subs In 6 Months Or Less 09 December 2015
The study, carried out in Australia, Brazil, Germany, Singapore, the UK and US, found that around 25 per cent of consumers already use an OTT service, and a further 27 per cent are planning to go OTT this Christmas, taking advantage of free trials and special offers. Continue reading
Internet Advertising Will Overtake TV Ads 08 December 2015
TV will remain, however, a powerful medium for advertisers, ZenithOptimedia said. Continue reading
More Nigerians Are Consuming Video On Mobile Than TV 08 December 2015
Nigerians are consuming more of their TV and video content on mobile devices than ever before but poor connectivity and pricey data packages are limiting even faster change. Continue reading
Cox Cable Just Released A Report That Says Only 27% Watch Live TV 08 December 2015
Cox attributes this to the “growing popularity of Hulu Plus,” but also says 53% of the time-shifted TV – people watching content that isn’t live – was from DVR and on-demand offerings. Continue reading