Cord-Cutting Rate Continues to Grow in the US 08 March 2019
According to Leichtman Research Group’s report, video streaming services including Netflix, Hulu, and Prime Video kept soaring across the US market at the end of Q4 2018. Netflix gained 58.5 million paid subscribers, up from 52.8 million the previous year. … Continue reading
6 Ways How Videos Will Redefine Your Marketing Strategy in 2019 08 March 2019
Video marketing in 2018 was a huge hit. Companies started adopting videos in their marketing strategy and realized the power of videos in taking leads down the funnel. The Google Trends graph clearly shows how the interest in creating videos … Continue reading
Subscription Pricing influences Purchase Decisions in Streaming Industry 07 March 2019
According to a recent survey by BroadbandNow, 56.9% of people who access streamed content for video entertainment are motivated by price. And 38.9% of consumers, who are less influenced by price prefer using both cable and streaming services. Compared to … Continue reading
Strive Partners with Muvi to Strengthen Video Delivery Portfolio 07 March 2019
Strive, a leading technology provider for OTT broadcasters & live streaming companies, announces an official partnership with Muvi. The deal focuses on optimizing video delivery networks using Flink OTT. As there is a strong adoption of Peer-To-Peer video delivery and … Continue reading
AT&T Revamps WarnerMedia to improve Video Streaming Service 06 March 2019
As AT&T’s take over of WarnerMedia is a done deal now, the American multinational conglomerate focuses on restructuring the TV & Movie business model of WarnerMedia. The strategic move by AT&T will tune-up WarnerMedia’s video streaming service to compete against … Continue reading
ZEE5 in Partnership with Celcom, Strengthens its Presence in Malaysia 06 March 2019
ZEE5 announces Celcom as its first partner for content distribution in the South East Asian region. With this deal, ZEE5’s content will be exclusively made available to Celcom customers in Malaysia. Celcom, being Malaysia’s premier and most experienced telecom operator … Continue reading
iwonder, the Subscription-based Streaming Service Now Available In Australia 05 March 2019
The Video-on-Demand (VoD) service dedicated to documentary content and current affairs, iwonder, officially goes live in Australia. With more than 500 hours of news and documentaries, iwonder promises great binge-watching sessions for Australians. Mainly, the video streaming platform offers documentaries … Continue reading
YY Completes the $1.45 Billion Bigo Acquisition Deal 05 March 2019
YY, the Nasdaq-listed Chinese live streaming giant, acquires Bigo Inc for $1.45 billion. YY which owned 31.7% shares in Bigo, as per reports captured the remaining shares to mark the complete acquisition of the latter. Bigo Inc, the Singapore-based startup … Continue reading
Zain KSA Partners with Huawei to Launch its Own Video Streaming Service 01 March 2019
Zain KSA, in partnership with Huawei, launches a ‘to home’ video streaming service platform. The partnership comes with an MOU signed between Zain and Huawei, during the MWC event in Barcelona. Zain’s ‘to home’ video streaming service will allow users … Continue reading
Eros Now Signs Integration Deal With Virgin Media 01 March 2019
Eros Now, the subscription-based OTT South-Asian media platform, signs an integration deal with the World’s largest TV & Broadband company, Virgin Media. The deal promotes an expansion of Eros Now to the UK market through Eros Now Quickie. Virgin TV … Continue reading