Comcast launches on Roku 03 February 2017
Comcast’s Xfinity TV app has launched in beta format on Roku TV as a video streaming service offering Roku users both live as well as on-demand streaming programming. The OTT service offers local broadcast stations, public and government channels, and also lets viewers watch … Continue reading
Twitter inks deal with Sky to live-stream “Deadline Day” 02 February 2017
The social media giant Twitter has reportedly signed a big sports live streaming deal with European broadcaster Sky to live stream the final day for soccer clubs in the UK as it heats up the competition with Facebook and Snapchat. “Deadline Day” … Continue reading
Walter Presents to launch SVOD in the US 02 February 2017
Walter Presents, a curated SVOD video streaming service specializing in offering ad free foreign language dramas, to reportedly launch in the US at $6.99 per month starting this March. The service is available on web platforms for now through WalterPresents.com. Walter Presents … Continue reading
Facebook is reportedly bringing a video app for Apple TV 02 February 2017
According to a recent Wall Street Journal report, Facebook is reportedly working on bringing a tvOS app to viewer’s living rooms with all its videos. This no doubt will increase Facebook’s video ad reach and will eventually move the company … Continue reading
16% plan to watch Super Bowl 2017 via Online Streaming 01 February 2017
According to a recent survey on Super Bowl 2017 viewing habits by MGID, TV wins as most americans prefer watching it via, with mere 2% saying they’ll watch the games using mobile phone. Some 16% of US fans are planning to … Continue reading
Connected TVs are now in 74% of US broadband homes 01 February 2017
According to a recent report by The Diffusion Group (TDG), the penetration of Internet connected TVs has increased about 50 percent since 2013, to 74 percent at the end of 2016 from 50 percent in 2013 among US broadband households. The penetration of … Continue reading
Facebook to Prioritize long-form Videos in Feeds 01 February 2017
The social media giant Facebook is making yet another move to make online videos a central part of their content mix, with a change to its algorithm to prioritize long-form video clips in the News Feed of the users. Earlier the criterion … Continue reading
Subtitled ads increase brand awareness by 18% 30 January 2017
According to a new research by AdColony and Millward Brown, brands can increase the awareness of their advertisements by adding subtitles in them. The research states that more and more ads are being viewed on computers and mobile devices without the … Continue reading
84% of consumers would ditch digital pay TV due to poor customer service 30 January 2017
According to a new consumer survey by PayWizard, some 84% of consumers are most likely to ditch their digital pay TV provider if the service or support becomes poor. The survey said that the popularity of OTT services such as … Continue reading
iPlayer ranked UK’s 3rd popular brand, Netflix 6th 30 January 2017
According to a recent YouGov BrandIndex’s list of UK’s top 10 brands, the OTT service BBC iPlayer has been ranked third and the SVOD service Netflix took a new entry into the sixth position. YouTube made it to the ninth position … Continue reading
Reach out to Muvi at:
