OTT Market to Surpass $64 Billion by 2021 14 September 2016
According to a recent TechSci Research Report, Global over-the-top (OTT) market is projected to surpass $67 billion by 2021 as consumers are rapidly adopting online media content over different internet connected devices such as smart devices, laptops, smart TV, etc. The report … Continue reading
Amazon Prime to Stream Live Sports 13 September 2016
Amazon Prime, so far, has been more of a video streaming platform like Netflix than Sling TV. However, things seem to be changing with the service provider. A recent report suggests that Amazon is interested in acquiring video rights of … Continue reading
European SVOD Consumers ditching Pay TV 13 September 2016
According to Guy Bisson, research director at Ampere Analysis, among some 26 million SVOD subscribers in the big five European markets, 36% believe that they will not need linear TV in the next five years. There has also been an emergence … Continue reading
Viewers Quitting Shows due to High Cost: Survey 13 September 2016
According to a new survey from TiVo, more than one third of Pay TV as well as OTT Video streaming Platform consumers are quitting on their favorite shows not because of the lack of interest, but because it has become difficult … Continue reading
Indian OTT Eros Now crosses 1 Mn Paying Subs, Aims 5 Mn 13 September 2016
The Indian OTT service provider, Eros Now has crossed over 1.1 million active paying subscribers. The company has achieved its target of reaching 1 million in this fiscal year and now aims to cross 2 million by 2017 year end … Continue reading
92% European Consumers Say Online Video Advertising Needs Improvements 12 September 2016
According to a recent study, European consumers have demanded a better online video advertisements in order to improve their viewing experience. When interviewed, these consumers cited the problems with today’s online video ads as irrelevancy, volume and poor delivery. The experience … Continue reading
Young Germans consume more VOD than Traditional TV 12 September 2016
According to a recent research by TNS Infratest, young population in Germany aged 14-19 and 20-29, consume more VOD services than traditional TV. The percentage of VOD service consumption among these age groups was at 41% and 34% respectively. YouTube and video … Continue reading
Twitter Focuses More on Live Video Streaming 12 September 2016
Taking the live streaming momentum, Twitter tries to make changes to its platform in order to focus more on the live video streaming services. The company has recently added a button to user profiles for users to get easy notifications for … Continue reading
Demand for Local OTT Drives Competition Among SVoD platforms in LATAM 12 September 2016
OTT video market is Latin America is highly diversified. Countries that have high adoption in Pay TV, fixed and mobile broadband, have the most robust OTT ecosystem. With Netflix’s arrivals in the region in 2011, many SVOD services have emerged, … Continue reading
Introducing Muvi Kart – A Hybrid Shopping Experience for Your Viewers! 09 September 2016
It’s 4th of May and Sheldon, Leonard, Raj & Howard have all gathered at Sheldon’s for their annual Star Wars Marathon, streaming on their favorite Video Streaming Platform! It’s an annual affair and being die hard fans of Star Wars, … Continue reading
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