Why Your OTT Platform Needs a Recommendation Engine? 24 May 2021
The recommendation engine has become quite popular across diverse industries in the recent years. Starting from OTT (Over the Top) platforms to e-commmerce stores, the recommendation engine is gaining rapid traction. Whether you have just started your OTT platform … Continue reading
Top 5 Ways To Capture Organic Leads In 2021 21 May 2021
Generating qualified leads is no cakewalk. From the thousands of leads received on your website, only a handful of them would fall under the ‘valuable leads’ category. Hence, to move away from the stressful process of capturing leads, businesses … Continue reading
Spotify expands into the audiobooks market by partnering with Storytel 21 May 2021
Spotify partners with Storytell to stream its audiobook content via the Spotify app. Recently, Spotify introduced Open Access Platform ( OAP) to give publishers and creators a new platform to deliver their content by streaming it on the Spotify … Continue reading
Identify the best advertising model for your business: Here are 5 types 20 May 2021
Ads play an important role in any kind of business. Whether it is creating brand awareness or persuading your audience to make a purchase, the right choice of ads can generate better revenue. As you search online, there are … Continue reading
Netflix expands its podcast space to increase viewing habits 20 May 2021
Popular streaming giant, Netflix, is expanding its podcast space to increase user engagement beyond the watch time of its TV shows and movie content. According to sources, the streaming giant has started to engage with multiple pitches from outside … Continue reading
How Recommendation Engine Helps You Scale Up Your Business? 20 May 2021
A recommendation system or recommendation engine uses different algorithms to filter various data related to the user preferences, products, and others, and recommends the most relevant products and services to the users. Nowadays, almost all the leading online businesses … Continue reading
Live Streaming Latency: A Glass to Glass Analysis 19 May 2021
The term “Real-time live streaming” is a hot topic in the broadcasting industry and often is a bone of contention between the enablers and the broadcasters. That few seconds of latency during a soccer match can be a real excitement-killer … Continue reading
How to Get Started with Video Marketing 19 May 2021
If you are not creating video, you are likely to fall behind. If you are a newbie in the streaming industry, consider video as your Holy Grail of your content marketing strategy. According to research, 72% of customers would … Continue reading
How to Host your Audio Streaming Platform 17 May 2021
Audio streaming has risen in popularity- from trending music, audio books to podcasts, the appeal to audio-only streaming has increased significantly due to its easy functionality as you can listen to music or podcasts on-the-go, in the middle of something. … Continue reading
How to Acquire Subscribers for Your OTT Platform? 17 May 2021
Customer acquisition is the process of gaining new customers for your business or converting the existing prospects into new customers. If you own an OTT (Over-the-Top) platform and want to improve your customer acquisition rate, then read on. The … Continue reading
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