How to measure the Success of Live Content Delivery 23 February 2016
A video on StreamingMedia shows Dylan Armajani – video consultant of Conviva, Tim Siglin – Streaming Media magazine co-founder, Steven Lacoff of Comcast Wholesale and few other experts discuss on how live streaming success can be analyzed. They discuss on … Continue reading
Google launches VOD service in the African market 22 February 2016
Google under its Google Pay Movies app is now offering VOD services in Angola, Benin, Botswana, Gabon, Ivory Coast, Mali, Malta, Mauritius, Namibia, Niger, Rwanda, Senegal, South Africa, Tanzania, Togo, Uganda, Zambia and Zimbabwe. Jurassic World & The Lego Movie … Continue reading
PayTV adapts smarter OTT 22 February 2016
According to a report on aminocom, the idea of using one remote for all services is one of the advantages of Pay-TV operators offering OTT services. Also the illusion of paying for one service (with add-ons) is better than subscribing … Continue reading
Viacom invests in Roku 22 February 2016
Viacom has recently shared hands in a $45.4 million funding for Roku – the video streaming giant. Other media centric companies like Dish, Hearst, Sky, and News Corp have also invested in Roku. It has raised more than $200 million … Continue reading
Facebook introduces live streaming to the world 19 February 2016
After a limited short run that allowed only selected celebs & US users, Facebook’s live video streaming feature is expanding to countries outside the US. This feature allows users to broadcast video through the facebook app on real time. This … Continue reading
Monetizing from live streaming 19 February 2016
A video on Streamingmedia.com shows how it is possible to monetize live streaming events. The discussion held by experts of the industry explain which approaches are to be taken for advertising, subscriptions, branding, transactions, etc. It focuses on everything related … Continue reading
Video streaming delays not good for brand image 19 February 2016
Mobile video is increasing dominance. Ericsson released a report just before the Mobile World Congress, where they evaluated the impact of network performance on content providers and mobile network operators. In the survey, Ericsson used neuroscience parameters like pulse rates … Continue reading
Most US internet users find Pay TV expensive 19 February 2016
According to a poll by TVfreedom and The Harris Poll, 61% were of the opinion (strongly agreed) that Pay TV services are overpriced. Around 25% ‘somewhat agreed’ that pay TV is expensive. Most users were of the opinion that they … Continue reading
Why Video Streaming Platform providers are producing their own Shows & Movies? 18 February 2016
It is no secret that video streaming services like Netflix and Hulu are giving a tough competition to Pay-TV operators. YouTube and Apple too have entered into the exclusive video content market. YouTube Red which is available for 9.99 USD … Continue reading
Data analytics leads to better ads 18 February 2016
Data can play a huge role in increasing relevance and revenue of ads on TV and video streaming services. According to Sky, UK’s leading Pay TV operator, targeted commercials using analytics (AdSmart) received lower channel switching than the non-targeted ones. … Continue reading
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