Global online Ad spend to reach $205Bn in 2017 31 March 2017
According to a recent Zenith Media report, the global internet advertising expenditure will grow by 13% to reach $205 billion in 2017. The research stated that internet advertising will attract 36.9% of all advertising expenditure, up from 34% in 2016. This … Continue reading
OTT platform TracePlay goes live 31 March 2017
Following its announcement of launching an SVOD service, Trace TV finally rolls out its plans about the OTT platform TracePlay in the US, UK, Africa, France, Benelux, the Caribbean and the Indian Ocean, along with some over 200 countries to follow … Continue reading
Twitter inserts Pre-roll Ads in some Periscope Live Streaming videos 31 March 2017
Twitter is rolling out the insertion of pre-roll ads for live streaming videos through its Periscope live-streaming service. The social media giant said this move will allow brands to attach their message to specific broadcasts including creators and publishers. These … Continue reading
Facebook Enables Live Streaming of Games from PCs 30 March 2017
The social media giant Facebook is aiming to expand its live video streaming service to the world of gaming taking the footsteps of Twitch and YouTube. Facebook has now opened up the stream for account holders to live stream from … Continue reading
Antenna launches an SVOD service in Greece 30 March 2017
Antenna Group has launched a local subscription video streaming platform in Greece offering viewers the access to a range of popular local content. The new OTT platform named Antenna Next is available for subscribers at a monthly cost of €2.99 and offer exclusive … Continue reading
Comcast planning a nationwide Video streaming Service 30 March 2017
US broadcasting and cable giant Comcast is planning to launch a new video streaming platform nationwide for those who do not wish to pay for a traditional cable package, according to a Reuters report. The new OTT service is tentatively … Continue reading
Australia’s love for Subscription Video Services to Rise dramatically 29 March 2017
According to a recent Ovum OTT Video Forecast, Australia’s obsession with streaming video is set to explode. The report states that the number of Aussies switching to subscription video streaming platforms will more than double in next five years. Aussies using OTT … Continue reading
Portuguese telco NOWO launches a video streaming platform 29 March 2017
The Portuguese telecommunications operator NOWO, formerly Cabovisao launches a new video streaming platform over multiple screens and devices. NOWO will deliver a variety of advanced TV everywhere services, including live streaming, VOD, and catch-up TV for subscribers on every screen. The new … Continue reading
Catch-up TV Revenues at €105m in 2016 in France 28 March 2017
The Ad generated revenues from catch-up TV rose from €90 million in 2015 to €105 million in 2016. The number of videos viewed increased by 27.1 percent to €6.5 billion according to an annual replay TV survey by CNC. October 2016 set … Continue reading
North America Pay-TV subs to fall by 10 million 2012-2022 28 March 2017
According to a Digital TV Research, the US and Canadian Pay TV markets are set to headwinds as the industry is hit by subscribers dropping services and a rise in on-pay homes. The research stated that Pay TV subs in North … Continue reading
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